Mr & Mrs Smith wanted to showcase their exciting new itineraries, starting with Sri Lanka, using a high impact piece of direct mail.
The objective was to launch some brand new destinations and to inform customers that they could book entire itineraries though Mr & Mrs Smith.
Print Strategy was charged with the developing the concept, designing and printing 117,000 direct mail pieces as well as taking care of all aspects of the mail out.
As always, the creative input and service from Print Strategy was second to none. We were delighted with how our Sri Lanka mailing turned out and performed.Brand Marketing Manager